Dear Community Partner, The Innisfail Trail Ride Against Cancer is turning 30, and we are looking for members of our community to join us in bringing this successful event to fruition for another year. This event is about the community, coming together to help our local people who have been touched by cancer. We are actively pursuing your involvement and support through participating, volunteering, donating, providing sponsorship, or just spreading the word. Would your company be interested in one of the opportunities available? The journey began 1987. Riders from all over Alberta came together to raise funds for the fight against cancer, in memory of those we lost along the way. Now entering its 30th year, this annual event has raised over $300 000. In sticking with the Alberta Cancer Foundation's "100% Albertan" motto, every dollar raised is kept within the province and monies are directed to the community and the Central Alberta Cancer Center located in Red Deer. Pledges will help make an impact on ensuring access to earlier detection, better prevention, improved treatment and quality of life. The event takes place each September, and some 200-300 riders collect pledges before gathering on September 17 (2017) at the Daine’s Rodeo Grounds for breakfast before saddling up and heading out on a scenic 16 km trail ride along the Red Deer River. Upon their return, everyone gathers for lunch, meeting up with old and new friends to exchange stories, bid on silent auction items and see if they were lucky enough to win one of the many prizes available. This year’s slogan is “30 for 30”. We would like to raise $30 000 for the Alberta Cancer Foundation in honor of 30 years strong (and counting). This event is an excellent opportunity to showcase some of the unique and diverse businesses, or local vendors, like yourself, from our area and to gain added exposure before the busy Christmas season. Attached, you will find a comprehensive list of benefits, and sponsorship packages available to choose from, as well as a Wish List for some of our big-ticket items and donation requests. Will you join us in making the 30th annual ride a huge success? I would be pleased to speak with you and answer any questions you may have. Also, let me know if there is any way we can reciprocate our support in the months leading up to, and following this event. We are happy to help.